"Primers are something that has gained popularity over the last year. Still, not everyone uses one and the benefits from using a good one are too many to count! This Primer can help by reducing the look of large pores, filling in fine lines, and preventing foundation from looking cakey. Ultime Pro Perfecting Primer for the love of having a clear, spotless skin & smoother make up.Velvety formula for easy, fast application.Light weight texture, that makes you feel light.Helps to decrease sweating through the pores, which makes your makeup stay in place longer.Makes the skin velvety soft, which enhances the smooth effects it has on your makeup appearance.Creates a more youthful appearance and reduces the look of fine lines and wrinkles.It also help with evening out the skin tone and making your makeup last much longer throughout the day! "